Bee’ah to promote sustainability with waste management solutions at ripe market

beeah 2021 03 28Sustainability and environmental services pioneer Bee’ah has signed a memorandum of understanding with Ripe Exhibitions Organizer Company to provide waste management services at The Ripe Market inside the Dubai Police Academy Park, a weekly community event that supports UAE homegrown businesses and local farmers

As part of the agreement, Bee’ah will work closely with Ripe Market’s facilities team to oversee the event’s waste management and recycling needs at its Academy Park venue. Bee’ah will also be installing solar-powered bins with internal compactors and community recycling stations, to support a culture of recycling here in the UAE.

Khaled Al Huraimel, Group CEO of Bee’ah, said, “Bee’ah is pleased to partner with Ripe Market, to provide waste management and recycling services, in line with pioneering a more sustainable quality of life for the UAE and wider region. We admire Ripe Market’s efforts to bring the community together in support of local businesses, and look forward to working together to promote environmental sustainability.”

With an abundance of dining options and fresh produce by the crate-load, The Ripe Market is a shopping hotspot for residents as well as visitors. The market supports local businesses, providing a platform for the Ripe Organic Farm and others like it, with farmers selling organic local fruits and vegetables. Other traders offer a range of goods and garments, from wooden crafts to unique toys and other items.

Becky Balderstone, a founder of Ripe Exhibitions Organizer Company, said, “We are proud to have Bee’ah as a partner to the Ripe Market inside the Dubai Police Academy Park. Contributing towards a greener environment and encouraging the community to recycle are positive initiatives that we are excited to embrace and promote.”

Driving the UAE’s sustainability agenda, Bee’ah has achieved a 76% waste diversion rate for the Emirate of Sharjah – the highest in the Middle East – and this is projected to reach 100% upon completion of the UAE’s first waste-to-energy plant in Sharjah and one of the first in the region. Bee’ah’s Waste Management Complex houses some of the region’s most advanced recycling and waste treatment facilities, in support of a circular economy.

Bee’ah’s Waste Management division caters to millions of residents through municipal services, and notable commercial establishments which include the world’s tallest building, Burj Khalifa, Dubai World Trade Centre and TECOM Group’s 11 business parks.

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